Brand and identity, packaging, copywriting, art direction, photography, e-commerce website
Raww Store
An ethical eco-friendly store offering alternatives to plastics. A minimal identity built to adapt across three areas of the business, reusable like the products.

The Work
01 · Context
Reusable, just like the products.
Raww Store is an ethical eco-friendly store offering alternatives to plastics and making the world a better place one small footprint at a time.
Branding, photography and styling for an eco friendly products company.


02 · The task
One identity, three parts of the business.
Create an identity that has a minimalistic feel that can be adaptive into 3 areas of the business reflecting how the identity can be reusable just like the products.
Brand and identity design, packaging, copywriting, art direction, photography and an e-commerce website.







“Drew took the time to understand our business and what we stood for. The identity he created for Raww is clean, considered and works everywhere we need it to. He was a pleasure to work with from start to finish.”
Christine Dundas, Founder of Raww Store
Scope
Brand & identity design
Packaging design
Copywriting
Art direction
Photography
E-commerce website
Client
Christine Dundas
Founder of Raww Store
Task
Create an identity that has a minimalistic feel that can be adaptive into 3 areas of the business reflecting how the identity can be reusable just like the products.
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Where to next?
FEELING THIS?
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Have a brand to build, a website to rethink or an idea that needs shaping? Tell me where you’re at and we’ll work out what comes next.