Brand identity, logo and monogram, 3D
Handovr
Built to make the often messy relationship between product managers and software teams a whole lot smoother. A bold identity, clear voice and digital home that made a technical product feel simple, useful and human.
The Work
01 · Context
Less back and forth. More moving forward.
Handovr was built to make the often messy relationship between product managers and software teams a whole lot smoother. We created a bold identity, clear voice and digital home that made a technical product feel simple, useful and human.
02 · The challenge
Standing out in a sea of same-same software.
Handovr was entering a category full of complicated tools, familiar promises and very similar-looking brands.
It needed to communicate a technical idea without feeling technical, build trust without becoming corporate, and give teams something they would actually want to use.
03 · The response
Serious software, without the serious face.
We built the brand around clarity, momentum and connection. A confident logo, bright visual language and playful personality gave Handovr a world of its own, while straightforward messaging made the offer easy to understand from the first click.
The identity was carried through every touchpoint, from the website and product experience to the smaller details that made the brand feel complete.
04 · The outcome
A big personality for an early-stage idea.
The final system gave Handovr the confidence of an established platform, with enough character to stand apart and enough flexibility to grow. Clear, memorable and ready to get teams moving in the same direction.
“Drew is a gifted designer who assisted me in developing a brand identity that stood out from the competitors. I highly recommend Drew for his work, responsiveness, and ability to hit the brief and pushing the boundaries.”
— Lachlan Tweedie, Founder of Handovr
Scope
Logo design
Brand identity
Website design
Copywriting
Client
Lachlan Tweedie
Founder of Handovr
Task
Communicate a technical idea without feeling technical, build trust without becoming corporate, and give teams something they would actually want to use.
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